New Amazon Store for Skiers Peak

There is always the ongoing debate among many as to whether one extends selling their goods on partner sites like Amazon. I have been of the belief given the size of their audience you sure try to make it work. One of our clients, Skiers Peak in Michigan, made the decision to go forward with this effort given the specialty ski and outdoor items they carry we felt it would open a significant market opportunity.



After working the last few months in being prepared, we launched the Skiers Peak Amazon Storefront yesterday, Tuesday the 7th of August. With no fanfare or promotion we are pleased to see orders begin to flow into our store. Now we will work to significantly expand our offerings. We opened with just under 200 and should grow that to over 1200 in the coming weeks as we prepare for Q4, the holidays and peak ski season.



Be sure to visit our stores and take advantage of great prices on top brands like The North Face, Head, Fischer, Obermeyer, PraNa and more.


Google Places and Facebook Check In

The explosion on geo check in on mobile phones and the next wave of coupons associated with this is being played out with both Google and Facebook pushing each side. One account  we just turned on a new Facebook page last week was Skiers Peak in Michigan. We have spent more time recently updating clients Facebook pages to take advantage of new features with a look to being able to provide coupons off of the phones when one is near you. The two giants Google and Facebook are getting good at offering free services to small and midsize businesses viewing to attract there users to their establishments.

On the Google side we are accomplishing this with Google Places. We just posted a coupon for our Mountain Sports Club and will see where it goes with a couple of retailers moving to this next. There are numerous restaurants and establishments racing to take advantage of these powerful marketing opportunities. Contact us with questions and a quote for services at 303.554.0222.

Google +, New Facebook look and social media

We continue to add more and more social media features for clients as users continue to select many different channels to communicate and interact with brands. On the Google+ front this week we launched Google+ for Mountain Sports Club. This has been a real soft launch with a badge on the home page and we are seeing new traffic and referrals as a new source in our traffic analytics. Google is truly making this a component of search results going forward and we view this as a must do for clients.

On the Facebook front we just launched the new Skiers Peak Facebook page and one for Mountain Sports Club. We will continue to add new features as a available. facebook check in is coming and the ability to add mobile coupons. We are prepping clients for this as well as extending coupons on Google as well. Look for more examples.

 Other social media requests we are responding to from clients include building and activating Pinterest accounts, making sure these (new social media icons like Pinterest and Google +) are integrated into email messaging and site design. As we know more and more opportunities continue to arise and the challenge is implementing and integrating to be efficient.

Google+, is this really going to make it?

I sure hear lots of buzz regarding Google+ and just last week signed up and activated an account. Not seeing much activity here that would suggest it could supplant twitter, or Facebook. Chris Crum's article today - Facebook seems worried About Google+, Should it be?, raises the point it appears twitter may take more of a hit than Facebook and discusses some of the obstacles along the way.

Are you using Goggle+? What are you discovering?

Google+, Facebook & Twitter

Quite the buzz and lots of opinions with the announcement of Google+. Is this the Google effort that will make its true mark in social corners? Many have speculated it will take a chunk out of Facebook's shine and now some say it is twitter that may take the bigger shot. Check out comments from Chris Crum on this topic in. Do you think they can maim Twitter as discussed.

Me I just signed up for a test account and am very curious how well this will take off and work. Having used many of the google family of products it wold be nice to see it all come together in a clean and intuitive fashion.